Key Takeaway

Systems are a crucial part of any successful business, and as the Assessor, you need to be able to leverage that knowledge to your advantage.

Systems make good people great

Businesses recruit for staff who’ll be great in their roles, who have the drive, personal fit, and integrity to stand beside us as we push toward their collective goals. But people are human. With the best intentions, they’re still going to forget things, or have off days. Systems tell your staff what to do, when to do it, and how. Systems are the framework upon which good people can thrive. They help them direct their energy to the areas where it can have the greatest effect.

Systems are integral to good branding

Your brand is the identity of your enterprise. It should sum up what you do, how you do it, and why. Systems are a key part of establishing a solid brand. In order to create and maintain a consistent brand identity as the foundation for client loyalty, you need things to be done the same, by everyone, every time. Your systems are how you achieve this.

Systems drive consistency and quality

Coming to a gym whose systems changed from day to day would not be a good experience for the client. Your customer wants reliable, excellent service, every time they come to your gym, and your systems are the way to guarantee that this happens.

Systems make your life easier

As a personal trainer, everything you need to get the job done is between your ears. But when you move into a management role like the Assessor, your sphere of influence widens. You can’t be everywhere at once, covering every detail of the client experience: you’re going to need systems in place to replace you. Systems are basically a list of instructions for how stuff needs to get done. They let you focus on the tasks that only you can do.

Systems make you money

For all of the reasons listed above, systems make the processes that underlie your operations more efficient and more effective. This saves time and creates the best client experience possible. The result: you save the business money, and you attract and retain your customers more easily.

Put good systems in place, and your bottom line will thank you.