Developing your own set of coaching values is a great way to set expectations for yourself as a coach. It’s also useful for clients to better understand your approach and style.

Remember to be authentic and true to yourself. It’s hard to reach your potential when you’re trying to be something you’re not. Having a set of guiding values, principles and beliefs ensures consistency in your approach to coaching, enabling you to prioritise those areas to create your desired results.

Your coaching history

We all have our own beliefs and biases for how coaching should be delivered.

These beliefs will have been influenced by many factors: the books and blogs we read, courses we attend, content we consume, coaches we have had, our own training experiences, and results we have achieved with ourselves and others.

Encouraging evolution

At various points in your career these values will change as you learn, grow and develop, so don’t feel as if you are tied to a certain set of values. In fact, this need to stick to one “right way” of doing things is a trap which many coaches who have been around a long time fall into.

Your philosophy needs to be dynamic, continuing to evolve throughout your career until you feel comfortable and confident with the way you make decisions and deliver your coaching.